The Lean Startup: How Constant Innovation Creates Radically Successful Businesses — Eric Ries
My review of Eric Ries’s “The Lean Startup”.
Are you working on some kind of tech product, developping it for months or even years before releasing it to the world? If you are working like this – and I know many are – chances are it won’t answer your (non-)users needs!
This books firt reminds us there are entrepreneurs everywhere: in small software startups (the startups we usually think about when we hear that word), but also in any kind of company – which means the concepts and ideas presented here can be applied pretty much anywhere, in any sector or industry. Also, entrepreneurship is management and/or needs management to succeed.
The core concepts of “The Lean Startup”, to me, are: experiment, measure, iterate fast – Eric Ries writes about the build-measure-learn feedback loop. Basically, one should release a minimal but working version of her product (an “MVP”) as soon as possible, put it in front of real users, all while measuring their engagement and how much value is produced. Depending on the result, then comes the time to do further experiments and either persevere or pivot. Releasing a product, in fact, is only the beginning of the process – and definitely not the end (which goes against what so many of us have done so many times).
→ 4⁄5 If you are working in a company developping a new tech product (a new piece of software, a new set of features in an existing app, …) and have a say in the process, you should read this book! The only reason I’m not going up to 5⁄5 is some companies and products taken as examples date back a few years (beginning of the 2010s) and might not speak to everyone – but this doesn’t prevent a reader from understanding the ideas!